Home > Platform Technology > Marketing Tools

Marketing tools

EDGE Overview
A key service that we offer is to increase the profitability of games delivered on the EdGE platform through the development of enhanced player management tools and through hands on customer support. We also aim to help our customers by delivering marketing campaigns and promotions to improve the game play and profitability of every product we deliver.
Using the ICE Back Office, it is an easy and intuitive process to setup and report on marketing promotions on your site. Individual game results can be tracked to minute detail and campaign profits calculated according to your exact specifications. ICE gives you the power to maintain a loyal customer base and reward individuals based on their activities.